Tourists and eruptions

Karl Benediktsson, November 2, 2010

At a conference at the University of Iceland last Friday, I presented some thoughts on risk and tourism, and on the impact of the volcanic eruptions earlier this year on tourists who visited Iceland this summer. The talk was based on a small research project I did during the summer, together with Katrín Lund and Taina Mustonen. We asked a good number of tourists to answer questionnaires we had prepared, and discovered that probably these events did more to increase the attraction of the country as a destination for nature-based tourism than to decrease it, despite images of ash-covered countryside and disruptions to European air traffic. A paper we wrote for the conference is now available in open access: The impact of the Eyjafjallajökull eruption on international tourists in Iceland.